Unveiling Emotions in Discourse Across Media and Natural Encounters is devoted to exploring the relationship between language and emotions, expressed in diverse contexts and through various linguistic and multimodal (pictorial) markers. The volume shows how emotions are conveyed, constructed and interpreted across a myriad of communicative situations. Emotions in language are examined by resorting to qualitative or mixed research methods, deploying such data types as interview transcriptions, lexicographic data, court case documentation, online data, e.g., YouTube videos and comments, online news and comments, and digital cartoons. There are several chapters which rely heavily on quantitative studies performed with the aid of corpus linguistics tools and by applying computational tools such as machine learning sentiment analysis and topic modelling.
The theoretical frameworks deployed in this volume comprise (critical) discourse analysis, hermeneutics, grammatical categories, morphosyntactic analyses, conversational grammar, impoliteness and incivility theories, acoustic analyses, persuasive strategies, and discursive strategies. Various linguistic categories are elaborated, for example, hate speech, avoidatives, neologisms, swearing.